Wednesday, 19 November 2014

Twitter Schedule

Today I have been assisting the projects' social networking campaign on Twitter. I have found this a very useful exercise as, until today, I have been relatively unfamiliar with the concept of the site. I now, however, have an understanding of how it can be used as a publicity tool to keep twitter users updated about projects or businesses.

The Global People Project uses scheduled tweets in order to keep followers interested and excited about the project, as well as informing them of their future plans for the material. I have been using short clips of answers and photographs from the projects' vast archive, followed by #globalpeopleproject, and also a relevant hash-tag to the subject of the quote or video, in order to allow people to find the posts, which will post periodically for the next year.

I also assisted by doing the same for Facebook which I was more familiar with, although I didn't know how it could be used by an organisation.



I also learnt that posting at specific times in the day (early morning, lunchtime and early evening) ensure maximum people have a chance to view the tweets as these times are roughly when people are not at work or are having a break and will probably check their Twitter feed. As this project is global, I also varied the scheduled posting times to suit places like America and Australia, as these have large populations, as well as using times to suit people in England. 

I think today will come in useful for my own future projects; using social media to generate interest and support. I already knew how Facebook worked to do this but now I have the additional option of using Twitter to reach thousands of people worldwide.

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